I used to fawn over this company's toys as a kid, I would probably even go as far as saying this company fueled my longtime fascination with miniature versions of things. I forget the exact year of the first time I had seen a peg of these things at our local ToyTown, but I would definitely date it before 2007.
I used to dream of owning my own Etch-A-Sketch keychain (Now comes in four new collectible colors!) and strain my poor little nine-year-old head over how the heck Pocket Foosball was supposed to work.
Between my sister and I, we had managed to own miniaturized versions of:
- Hungry Hungry Hippos
- Magnetic Poetry
- a Dymo labelling gun
- Bulbasaur, with his very own Poké Ball
One unintentionally amusing thing about Basic Fun is how it made no secret of their being very much a "zeitgeist"-minded company. I like to think it was the enduring appeal of their Classic Games keychains and other signature products that saved their asses many a time whenever the eventual datedness of the latest hot-ticket pop culture property backfired on them. Back then they used to release a lot of Simpsons or Nickelodeon product, then a lot of Pokémon product. These days it's Bakugan this and Family Guy that and...
The last time I clicked on their site it was sparsely updated and riddled with malware. I thought that this signaled the inevitable end of the company much like it did with Kenner or Bluebird or *sob* Stikfas.
But lo and behold, I walked into an SM toy department one Wednesday and found a whole peg of them. I eventually got this:
|My trusty Nokia in pic for scale.|
Fun fact: I have seen an actual Ouija board game for sale here a grand total of once. Oh, that ghost hunter stigma!
One last note: People, never use your flash drives as keychains. It always ends in tragedy.
Though the jury's still out on whether putting a keychain on a flash drive will mitigate this.